Sail Croatia are a company offering popular island hopping adventure cruises around the stunning coastline of Croatia. They offer an unparalleled cruising experience for various travel styles and budgets, ranging from luxury small ship cruising, to active cruises, party cruises and yacht experiences.
Sail Croatia also offer a host of tailor-made cruise packages, targeted primarily at the 18-39 age groups, on-board a variety of traditional Croatian motor yachts.
Sail Croatia came to us seeking effective brand identity for their island hopping experiences, an identity that would appeal to the target age group, promoting a premium feel that differentiates from the mainstream holiday packages directed at this age group.
We worked with them to create a strong and memorable brand identity, promoting the essence of sailing around the beautiful Croatian coastline. This has been used across a number of different marketing platforms, such as promotional video, brochures, mailers, company stationary and their website.